Published
April 14, 2024
Category
Development
client
Textile Institute of Pakistan
01. Project Background
O The Textile Institute of Pakistan (TIP) was facing issues with keeping their brand consistent across different platforms, such as social media, expo banners, brochures, and their website. Their digital presence felt scattered, and they weren’t fully using digital marketing to connect with their audience in a meaningful way.
02. The Solution
O We created a clear brand guideline document to ensure consistency across all platforms, from social media to printed materials. In addition to improving their social media presence, we ran a focused admission campaign, using simple and effective digital strategies to boost engagement and bring more attention to the brand.
Web Development
Brand Guidelines
Stationery
Letterhead
03. The Results
OOur efforts led to a noticeable improvement in TIP’s brand recognition across all platforms, especially on social media, where engagement increased. The admission campaign was so successful that the available spots filled up faster than expected. TIP now has a much stronger online presence compared to other institutions.